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A guide to concise, commanding communiquesMary Vinnedge, SUCCESS Magazine"NAKED WORDS 2.0: The Effective 157-Word Email" is the 2.0 edition of previously published "NAKED WORDS: The Effective 157-Word Email".With 23 new illustrative pictures/examples of the good and the not so good, as well as added action steps it is the most impressive and easy to follow book about how tA guide to concise, commanding communiquesMary Vinnedge, SUCCESS Magazine"NAKED WORDS 2.0: The Effective 157-Word Email" is the 2.0 edition of previously published "NAKED WORDS: The Effective 157-Word Email".With 23 new illustrative pictures/examples of the good and the not so good, as well as added action steps it is the most impressive and easy to follow book about how to improve marketing emails.Highlights:Why should your e-mail have 157 words?Example of a perfect e-mailWhat about of it is impossible to present your message in about 50 words?Important psychological factorsMindboggling statisticsThe problem with templatesThe 7 parts of an e-mailSuggestions for improvements of common phrases7 words you should never use in an e-mailTypos, misspellings, & the most infamous writing errorThe “thank-you” e-mail & the season surprise e-mailWhat about if all of this does not work?27 examples of ludicrous e-mailsGlobal impactHow do you know if your business partners appreciate your e-mails?...

Title : Naked Words: The Effective 157-Word Email
Author :
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ISBN : 9780986403408
Format Type : Paperback
Number of Pages : 59 Pages
Status : Available For Download
Last checked : 21 Minutes ago!

Naked Words: The Effective 157-Word Email Reviews

  • Diana Douglas
    2018-10-13 07:40

    Before I read Gisela Hausmann’s, NAKED WORDS The Effective 157-Word Email, I’d never put any real thought into what makes an effective email or why it’s even important. But as she points out, email has replaced the formal business letter and over 100 billion emails go out on a daily basis. That puts email in an entirely new perspective. A lot of what she points out is common sense as well as common courtesy, but there were surprises in this book, as well. Her fascination with the subject has allowed her to analyze email with dedication that most of us would find impossible. Lucky for us, because her knowledge is our gain. She breaks it down in easy to understand chapters, and gives advice on how to gain the reader’s interest, the best time to send an email, the subject line, greetings, the body of the email, the salutation and signature, what words you should never use, and just about anything else that we could possibly need to know. There’s a lot more psychology to staying out of the delete file than most of us have ever considered. Who knew?27 samples of ludicrous emails was my favorite part of the book. They are actual business emails, (names and companies hidden, of course) and are all prime examples of what not to do. Some made me laugh, but even more made me cringe. They made it glaringly obvious that communication is key and a book like this is sorely needed. Whether you use email at work, to communicate with your child’s teacher, or contact a merchant who sold you a faulty product, no one wants to waste their time on something that doesn’t get the job done. Pick up a copy of this book and you won’t have to.

  • Christopher Lawson
    2018-10-07 16:06

    This Review is 42.537% More Accurate Than Other Reviews!NAKED WORDS is a quick, interesting read. For those of us with short attention spans, the length is ideal. Some points that stood out to me:+ Use numbers in the email subject (!)+ Use a personal greeting+ Set length to fit one screen+ Avoid "BS" emailsFor some reason, I found the short "THE END" at the finish of the book endearing. (I don't know why--maybe it's because authors don't usually include that in non-fiction?)Minor formatting nit: At the end of the book, the author notes that several books received awards. I was impressed, but a little frustrated, because In my hard copy, I couldn't tell which books had received these awards.Request to author: Please write a book on producing video reviews for Amazon--but only let ME see it.(I received free copy from the author. I kept e-mailing her with boring emails until Gisela sent me a copy.)

  • Charles
    2018-09-30 07:53

    Reading it is a very high value return on investment In businesses that rely on the activity of call centers, the people staffing the center are given detailed training on how to conduct communications with customers, specific ways to speak, respond to questions and frustrations, be polite and respectful while keeping control of the company jewels. Many of them send their new hires through a full week of intense training before they hand them an active headset.This training is sometimes extended to the area of emails, but as Hausmann points out, that is not universal, for no person that was given even the most rudimentary of email training would ever write the messages that she puts forward as examples. It appears that the old rules regarding the wording, structure and tone of the business letter have been dropped.Yet, in the modern world the email or equivalent electronic message has almost completely taken the place of the phone call and letters. I conduct a lot of business where I have never met the other parties and it has been years since I have done any business other than journal renewals via a phone call. Email and other electronic messages is now my only point of contact and I am in no way unique.Therefore, Hausmann is factually correct when she points out that email and other similar messages is what people see and use to make their judgements on whether to take you and your organization seriously. Operating from this base, she explains the style and structure that email messages should have so that you will be considered a person worthy of having a business relationship with.Some of the advice long predates the development of email, yet it must be repeated, for they seem to have been lost. Spell the recipient’s name right and make sure that the message is grammatically correct. Pay attention to what the contact said and respond specifically to those concerns. These points of advice can no doubt be found in business books written over a century ago.With email now the sole point of contact between you and your business partners, upgrading the quality of the communication can be an existential necessity. Hausmann is unquestionably an expert in this field, making the purchase of this book one of the highest value returns on investment that many businesses and individuals can perform. You may not be able to spend a week in preparation, but with this book you do not have to. This book was made available for free for review purposes and this review also appears on Amazon.

  • Charles
    2018-10-19 16:06

    A simple calculation will convince anyone that reading and applying the contents of this book will save hundreds of millions of dollars in lost productivity due to shoddy, imprecise and lengthy email messages. According to the Huffington Post, office workers spend an average of 2.6 hours per day or about 27 days a year reading and responding to emails. According to the U. S. Bureau of Labor Statistics there are over 6.6 million people employed in the business and financial occupations earning a mean hourly wage of $34.24 an hour.Making the conservative assumption that reading and acting on the contents of this book improves the efficiency of dealing with email by 5%, we perform the calculation of 27 days times 8 hours a day times $34 an hour times 6.6 million workers times 5%.27 * 8 * $34 * 6,600,000 * 0.05= $2,423,520,000To emphasize, this figure only includes people in the business and financial occupations. Hausmann analyzed over 100,000 emails in gathering the background data for writing this book and that effort is clearly demonstrated in the advice she puts forward. The rules and guidelines that she states are not difficult to understand and follow and there is little in the way of additional cost in applying them. They are some of the lowest hanging fruit in the general area of improving the efficiency of organizational operations.I believe so strongly in this book that I have recommended it to people that give presentations where the subject matter is improving organizational efficiency. Full disclosure: I served as an uncompensated beta reader for this book and this review appears on Amazon.

  • Amber
    2018-10-02 12:52

    Full disclosure: I won this book through GoodReads' FirstReadsA great, simple tool to writing marketing emails. The examples of what not to do are quite hilarious and you go away with practical ideas. A quick, but helpful book.

  • Gloria Antypowich
    2018-10-05 14:06

    NAKED-WORDS-Effective-157-Word-Email by Gisela Hausmann157 word emails—that can be a challenge for many of us. When I read this book, I was shocked to realize how easy it is to become “sloppy” (my description) in our everyday email interactions.I love words and they flow easily. That satisfies the writer in me, but when I look at it from another person’s point of view, in this busy world most people don’t have the time or interest to read through a bunch of words to find the heart of the message. Hausmann pointed that out in concise words—make your emails short and to the point or they will probably land in the deleted bin. And when I thought about it, I had to admit that was exactly what I do. If the message is too long, fatigue sets in before I even begin to read, and I’ll skim through and probably hit delete before I finish. How often did I used to fire back a response with no salutation—notice, I said used to, because that point stayed with me, and I now make certain that I show the person that I am emailing the common curtesy of addressing them by name. I also realized that in this world of flying fingers and clicking send, I should not make them assume that the message was meant for them: without the salutation, they might not actually know that the email had not been misdirected.I was also guilty of neglecting to leave a signature, thinking that the person I had sent the email to would automatically know it was from me, because it came from my email address.Haussmann gives great advice in a short book: she writes about structuring an email and breaks them down into segments, with guidance as to how to make improvements. She writes about salutations, and tells you what works and when it works—she also tells you what doesn’t work. This little book is packed with useful instruction. I am a fan of her no fluff writing. I have a Kindle icon on my computer Desktop, so whenever I want to check something out, I can access Naked Words, Effective 157 Word Email on the cloud with a few clicks and the information is right there in front of me.I would highly recommend that this book be used as a reference and training guide in schools, colleges, business offices—and by wordy authors! Merged review:NAKED-WORDS-Effective-157-Word-Email by Gisela Hausmann157 word emails—that can be a challenge for many of us. When I read this book, I was shocked to realize how easy it is to become “sloppy” (my description) in our everyday email interactions.I love words and they flow easily. That satisfies the writer in me, but when I look at it from another person’s point of view, in this busy world most people don’t have the time or interest to read through a bunch of words to find the heart of the message. Hausmann pointed that out in concise words—make your emails short and to the point or they will probably land in the deleted bin. And when I thought about it, I had to admit that was exactly what I do. If the message is too long, fatigue sets in before I even begin to read, and I’ll skim through and probably hit delete before I finish. How often did I used to fire back a response with no salutation—notice, I said used to, because that point stayed with me, and I now make certain that I show the person that I am emailing the common curtesy of addressing them by name. I also realized that in this world of flying fingers and clicking send, I should not make them assume that the message was meant for them: without the salutation, they might not actually know that the email had not been misdirected.I was also guilty of neglecting to leave a signature, thinking that the person I had sent the email to would automatically know it was from me, because it came from my email address.Haussmann gives great advice in a short book: she writes about structuring an email and breaks them down into segments, with guidance as to how to make improvements. She writes about salutations, and tells you what works and when it works—she also tells you what doesn’t work. This little book is packed with useful instruction. I am a fan of her no fluff writing. I have a Kindle icon on my computer Desktop, so whenever I want to check something out, I can access Naked Words, Effective 157 Word Email on the cloud with a few clicks and the information is right there in front of me.I would highly recommend that this book be used as a reference and training guide in schools, colleges, business offices—and by wordy authors!

  • JoJo
    2018-09-20 15:52

    Not too long ago, I sent an email to the property manager at an apartment complex inquiring about possible openings. Her response was prompt but instantly sent the wrong impression. Her email was written in pink and purple Comic Sans. The response was unnecessarily abrupt, contained no greeting or closing, and neglected to address all of my questions. I hadn’t even met the property manager yet, but I already had my first impression of her: unprofessional.In the digital age, it’s easy to take the simple act of writing an email for granted. Gisela Hausmann’s short and sweet book, Naked Words, compiles helpful tips, dos and don’ts, and examples of good and bad emails all in one place for easy reference. Although the organization of her book feels a little haphazard and unnatural in places, Hausmann makes a lot of use out of just a few pages. She clues the reader in to recent statistics about emails and provides clear instructions on how to write an email that sets one apart from the competition.What I enjoyed most about the book was the section filled with examples of truly horrendous emails. The emails themselves are a combination of hilarious and painful-to-read disasters, but Hausmann’s playful, cutting commentary is what really made me laugh. I think I could read a whole book of just the author’s sassy reflections on unprofessional emails.Anyone who works in a business or academic setting should refer to Naked Words. It’s a quick and helpful read. Even if you consider yourself a master of writing clear, concise, and unique emails, I would greatly recommend taking a peek at this book for just a quick refresher. A little tweak to your emails can be the difference between rising above the competition and fading into obscurity.Published in "Topics in Recreational Mathematics 3/2015." Republished with permission.

  • Mary Deal
    2018-09-27 14:01

    Naked Words: The Effective 157-Word Email by Gisela Hausmann will be a great aid for those afraid of expressing themselves. Oftentimes I am asked, “Please help me write this email. I don’t want to hurt anyone’s feelings.” Or, “I don’t want to lose this opportunity.” Naked Words explains just about everything about how to write emails, how to make your email standout from the hundreds that we all get each day, what to say or not say, and how to express yourself to make the best impression.The instruction here is in letting your feelings show and caring for the person who receives your emails, depending on your situation and your reason for writing. Overall, these instructions are lessons in semantics too. Samples of good and bad emails are provided. Good and bad language is also discussed. For example, you wouldn’t write an email to a stranger and caller her Hun or Sis. Hausmann’s instruction teaches the right and wrong of language in emails that will help anyone write better emails and also get over the fear of writing them in the first place.Naked Words is a very short book, but one I favor very much because it’s written lean and to the point. While I like to think I have my email writing in pretty good shape, there were pointers that rounded out what I know. I believe this book could help anyone, even seasoned writers.

  • Anita Kovacevic
    2018-09-25 12:49

    This author has absolutely become my go-to author for simple and effective methods of communicating in various business and private situations. In simple words, with plausible examples and demonstrations, G. Hausmann explains what you may have heard long and boring lectures about, buther advice and suggestions actually make sense and are applicable. I have as yet to try them all in my correspondence strategies, but the ones I have tried, have always had positive results. I love how she explained the human desire for drama using the example of an old letter in the beginnings of world postal service - clearly demonstrates her point. Nowadays, people, myself included, always have an issue with judging the right quantity to prove quality. Everything in life concerns the right measure, and this book might just give you the proper nudge and motivation to find the right measure in your correspondence and actually achieve concrete results. There are some parts in the book which are repetitive, but I found that very useful - in these busy times, it actually helped to have the most important stuff reiterated to focus on.Here is a quote from the book which grabbed my attention: "One could make a case that we receive more ‘stuff’ than ever, but the way it is delivered is less exciting than ever;". So true, isn't it?So count your words, but make your words count.

  • Nicholas Rossis
    2018-10-08 16:02

    Email seems to be on its way out - or so we hear. Hausmann suggests otherwise, and sets out to prove the power of a well-thought email. As with the rest of her books, she includes here a lot of practical, down-to-earth things one can do to ensure their email has the intended impact.With chapters on the best time to send an email; the perfect greeting and the most effective subject line, this is a book that covers pretty much everything about emails.My only concern is I often shoot out emails in reaction to something that requires my immediate attention. On a busy day at the office, I may receive some 500 emails, and send out up to a hundred in response. Handling each of them with the care suggested by Hausmann is an impossible task, if I am to get any work done.Having said that, there are small, practical things that can make all the difference. For example, after reading her book, I now make a point of adding a greeting at the beginning and end of my emails, as well as reading it out loud before hitting "Send". And double-checking the recipient's name is always good form. So, I guess that discretion is needed, as to which emails require all of your attention and which are more casual in nature.I received a free copy from the author in exchange for an honest review.

  • Ulla
    2018-10-03 14:02

    Brimming with helpful tipsI have a place in my Kindle where I keep my copies of Gisela Hausmann’s NAKED series handy for whenever I need to double-check on one of her helpful tips. When I started to read NAKED WORDS: The Effective 157-Word Email, I soon realized I had a few things to work on before I’d be “the likeable person whose emails others wanted to read first.” Gisela Hausmann talks about the importance of being friendly, personal, and clear about ones message. She shows how-to from a sample email. “Your mail needs to have the same impact as if you had a short meeting in person with the recipient,” she says. I know first hand that when I take the time to do that, I get a positive response back. There are also many samples of what not to say in a letter. Gisela Hausmann’s explanation why that is so, is a lesson as important as learning what to say. Among countless other things, we learn about salutation and closing, why templates may not always work. The greeting chapter was a big Aha! for me. There are so many helpful tips in this little book I could go on and on. I highly recommend it!

  • Traci Sanders
    2018-10-15 13:58

    Author, Gisela Hausmann, has done it again. In this book, she shared valuable tips she's learned throughout her years as a professional author and top Amazon reviewer by breaking down the dynamics of a simple act that humans do every day without thinking much about it--emailing. The book provides examples of what to do and what NOT to do when composing professional emails, including but not limited to: how to choose a proper greeting, how long to make the content, and even how to choose a stand-out closing line. With billions of emails being sent out daily in the world, these are important things to know.I found this book to be extremely informational and helpful in my endeavors as a professional writer and even in my everyday informal email conversations. These tips will definitely help me become more socially tech-savvy.**As a side note, I think the author would approve of this review since it's 159 words!

  • Michael Stern
    2018-10-10 14:46

    Prolific and authoritative author Gisela Hausmann has done it again. We all send and receive emails. Parenthetically, I just finished deleting over four hundred of them, without reading. The book provides a common sense view of what an email should contain. She presents a profound reason for approaching emails--like you were face-to-face, having a short chat. Words matter, and should be aimed at the reader, no less than if you were talking. We are in a changing world, one where knowledge will be king. Knowing how to properly convey a thought, an idea, a complaint, or a thank you reflects on the sender. Be knowledgeable on how to do it. Recommend this, and suggest it for those who never had written anything with a pen or pencil.

  • Emory
    2018-09-25 09:48

    I just read Naked Words: The Effective 157-Word Email, the book only has 59 pages but is really informative and would be helpful for anyone using email as a form of communication for marketing (trying to sell products, services, or building our image). I enjoyed the 27 examples of ludicrous emails but I also wish that there were more examples of the perfect email; in the book it has one complete sample of the perfect email. The author does an awesome job at keeping the information simple and easy to understand. I am intrigued by this book and plan on reading more of Ms. Hausmann’s books in the future.

  • Tim Habert
    2018-10-04 15:45

    I won this book from a goodreads giveaway. Overall I thought this book gave great advice in writing the actual email. The only thing I disagreed with the author on was on the subject line of the email. The author suggested putting number in the subject line to catch attention. The only reason I disagreed with the author was because of how I personally check emails, which is first check the sender. If the sender is a trusted person and/or website, then I check the subject line to see what the email is about. Other than that, I thought this book gave helpful advise on effectively writing emails that are friendly, caring, and competent.

  • Susan Wisnewski
    2018-09-19 11:07

    Brilliant "how to" that should be required reading before anyone gets an email account. Giesela Hausmann explains the right way to connect with people to show that you care about their thoughts, understand what they are about, and take the extra few minutes to present your case so that your interaction is mutually beneficial. Reading this book and implementing the simple steps will help you stand out from the crowd in our oversaturated email enviornment. Thank you Gisela for offering a clear, concise way to get the task we take for granted accomplished with flair.

  • T.M. Raskin
    2018-10-15 14:46

    "Writing e-mails for Dummy's"If you really like to get down to the brass tax of critical writing in an e-mail you have come to the right place. This book could be re-titled "Writing e-mail's for Dummy's"! It's remarkable to become aware of the everyday faux-pas we all make. I especially enjoyed the section where the author talked about the "never do's" when writing your e-mails. I learned a lot and will defiantly apply these helpful concepts.

  • Wolf Schimanski
    2018-10-02 14:49

    A very brief, clear and concise Book on how emails should really be written. After reading this book, I used Gisela's tips and immediately got one positive response back. Having written emails all my life, but obviously not correctly until now thanks to Gisela, this new skill is really appreciated. Looking forward to reading more of her books and learning the meticulous research and life experiences she so willingly shares with us. Thank you Gisela Hausmann !

  • G.M. Potter
    2018-09-25 09:47

    Gisela Hausmann is all about concise, to-the-point writing. As much as I use emails every single day, and for as long as I have been doing this, NAKED WORDS: The Effective 157-WOrd Email taught me so many things. What to do. How to say it. I feel like I just started using email, because I have: the right way.

  • Donna Taylor
    2018-10-19 08:00

    A must read for anyone that wants to look professional when sending emails. In a world that has let the informal form of texting to leak over into their business and important communications shared through emails, this is a reminder that writing etiquette is not dead and will generate results. Thank you Ms. Hausmann for writing this important book.

  • Hayley Rose
    2018-10-07 09:56

    I won this book in a contest and was so glad I did. It is the perfect guide to crafting the perfect email. It’s not just a great tool for authors but for any professional. I enjoyed the examples of what to do and what not to do. I highly recommend this book and look forward to reading her others. Well done, Gisela!

  • SeaShore
    2018-10-09 16:08

    Ms Hausmann has done extensive research analyzing emails. Why did I delete those emails in my inbox, now I know. And, why did I not get angry at the amount owed on a bill that came in my inbox- The way it was presented to me. How to write a better email? This book is an excellent read. Then keep it close for reference and share with many. I recommend it.

  • Marcia Martins
    2018-09-22 13:00

    This concise book on how emails should be written provides us simple but very useful advices. A must read if you don't want your next email be ignored.

  • Shirley McLain
    2018-09-24 08:51

    Excellent Advice Once again this author has created a very helpful book full of tips on creating great emails. You can't go wrong by reading this book. I highly recommend it.

  • R.T. Graham
    2018-10-11 11:47

    A highly informative reference book from Gisela Hausmann! I'll be honest; I hate writing emails. They can be so easily misunderstood. While you're offering the recipient "champagne and caviar", what they receive on the other end can be so easily misconstrued as a "half-eaten, moldy corn dog", and immediately deleted. Hausmann's book is filled with suggestions and improvements for anyone, from business to more informal usage. This is my third book of Hausmann's, and like the others, I'll also keep it close as a reference guide; I highly recommend it.